The Guide to a Successful Campaign!

So you’ve reached out to Free Animal Doctor and you’re on your way to creating a crowdfunding campaign with us. Here some tips that may help you make that campaign successful!

Tip # 1 Lots of Great Media

Every one loves a cute animals, so make you pet the star of the show! By taking lot’s of really good photos and video of your furry pal, we are able to showcase them in the best way we can. How do I take “Great Media”?

Step 1. Hold your device in a landscape position.

 

Step 2. Make sure your furry friend is looking at the camera. A good way to do this is to hold a treat close to the camera lens. This will make for a bright eyed, cute photo!

Step 3. When taking video, hold the camera in the same, landscape position. Make sure the room is well lit because we want to see their adorable face! Crouch down to your pet’s eye level to get even better coverage.

Samples:
  • This an example of how important it is to hold your phone in landscape mode when taking video.  This video has great narration, but unfortunately  when uploaded to YouTube the video appears small and narrow. Think how much better this would have been visually if it had been taken in landscape!:

  • Many of the animals that are pending or have just completed surgery end up with surgical scars. But a dark, blurry, picture of the scar won’t cut it! Here is a good example of how to show the wounds or surgical incisions on a dog:

  • Lastly, This is a video built by one of our team members showcasing the dog’s story along with his owner’s story. Following all the great tips we can give you.  This video is a good example for people who want to go the extra mile and really give there campaign a finishing touch.:

Hint* Make sure your images and video are clear as day! We can’t see how precious your pal is if their faced is blurred or pixelated.

Tip # 2 Vet Diagnosis. Prognosis, and Estimates

Sometimes it’s hard to scrap together coins for that initial diagnosis. However, knowing exactly what’s wrong with your pet and how to treat them will help us create a detailed and informative campaign. We want our donors to be invested in your animal’s recovery. Therefore, we will need clear pictures or scans of your estimated cost of procedure.

PDF Example.                                                                                          Picture Example.

You can send us a PDF or a picture of your vet estimate. The important thing it that we can clearly see the treatment and cost of procedure. Be sure to block out any information that you don’t want to become public and if you forget, don’t worry! We’ll do that for you.

Tip # 3 What’s the Story?

Tell us your story! How did you and your best friend come to be? How long have you been with each other? Do they have brothers and sisters? Not only do we want to hear your pet’s story, we want to hear yours as well! For many people, their pet is the reason they wake up in the morning. We’d love to hear your relationship with your four legged friend.

HINT: Many of our donors are involved in animal rescue. If your pet is a rescue, if you are involved in rescue, or anything similar, you should let us know.

We hope this helps and good luck!

Posted on by Free Animal Doctor.